Organic Salon Systems’ Experts Demonstrate they Care about More Than Just Great Hair
Organic Salon Systems’ experts Matthew Pinto and consultant Lori Esposito of Enve Beauty Lounge in New York City team up to build self-esteem of mothers experiencing a transitional period in their lives – giving them a boost in confidence.
June 16, 2010 – Palm Harbor, FL – Organic Salon Systems, the leading provider of non-diverted professional natural salon products, announced today the amazing success of the professional development seminar held last weekend where 20 salons from around the country attending to sharpen their skills on (1) hair color practice and theory; (2) the use of more natural, gentler, healthier, and organic products; and (3) client health concerns when using professional salon products. Organic Salon System’s Matthew Pinto was assisted by Lori Esposito, the Master Organic Hair Colorist from New York’s Enve Beauty Lounge who consulted during the event.
Rather than using hair models for the hands-on demonstrations, Alpha House — an exceptional non-profit organization that provides shelter and counseling to pregnant women, victims of domestic violence, and women going through a pregnancy of crisis – identified women facing a unique set of circumstances where experiences aimed at providing a boost in confidence may assist their successful re-entry into the job market. Through this unique professional development and charitable event, these women were provided with a comprehensive beauty consultation, a professional hair and makeup makeover, and insight into their resumes as well as interviewing tips and coaching. Additionally, each woman will be provided with a care package designed to provide them with the products and tools necessary to maintain their new professional look.
Matthew Pinto, Technical Director and Head of education for Organic Salon Systems said “Ms. Esposito’s skill and expertise with Organic Color Systems and as an artist in general added an extraordinary valuable element to our day’s events. We, and the women from Alpha House, were grateful for her involvement and appreciate her volunteering her time”.
Lori Esposito of Enve Beauty Lounge in New York City, said “I was delighted to participate in this professional development charitable event with Organic Salon Systems. In addition to demonstrating the availability Organic Color Systems as and high performing healthier, more natural, and gentler hair color products on the market, we also showed that salon professionals have a strong sense philanthropy and are eager to give back to the community”.
About Organic Salon Systems
Organic Salon Systems, headquartered in Palm Harbor Florida, has been serving the professional salon industry since 2003. Organic Salon Systems provides hairdressers with high performance products which maximize the use of gentle, nourishing, organic, and natural ingredients while minimizing the necessity for harsh or damaging chemicals. Organic Salon Systems is the exclusive marketing and distribution company for Organic Color Systems, which offers a revolutionary full range of professional salon products including our tightly integrated color, curl, care, and connect lines, throughout the United States and Canada.
About Evnve Beauty Lounge
Enve Beauty Lounge, located at 197 Grand Street 2W, New York, NY is a hip, zen downtown salon offering the coolest cuts, coloring and other beauty services. The space is set in an inviting open loft. Enve is upscale yet utterly unpretentious. Complimentary wine/martinis/coffee/tea are for the asking… Enjoy the fresh cut flowers, electro jazz playing in the background, and original paintings by local artists. The vibe is peaceful and unhurried.
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